New Trends in AI Use Among Retail Professionals CAP found that brands experienced uplift in ROAS, with gains ranging from 100% to nearly 300%. CAP’s findings suggest that AI can outperform rule-based dynamic creative optimisation, making it a scalable and efficient...
How AI Chatbots Are Improving Customer Service Neural networks enable chatbots to have complex conversations because they recognize context, sarcasm, and humor. When a neural network is exposed to a lot of data, it becomes more proficient in predicting and generating...
Customer Support: Using AI Chatbots For Efficiency And Empathy While the written and spoken forms of “Singlish” can differ significantly, we’ll set that aside for practical reasons. The end product is not what one might call “polished”, as the screen-grab below of one...